Media Relations

Advice about goal setting applies to creating talking points: less is more

by Tom Unger on August 15, 2020

in Career Advice,Media Relations

Virus is a once-in-a-career opportunity for earned coverage

by Tom Unger on March 12, 2020

in Media Relations

A local angle to national/international news = a successful placement

by Tom Unger on September 29, 2019

in Media Relations,News Writing

Become a comms hero by using what already exists at media outlets

by Tom Unger on September 20, 2019

in Media Relations,Uncategorized

Here’s how to boost your success when making a media pitch

by Tom Unger on May 19, 2019

in Media Relations

When it comes to media relations, do you want to be the Apple or the Donut?

by Tom Unger on January 8, 2018

in Media Relations

Here’s some advice for PR pros from two national reporters

by Tom Unger on June 1, 2016

in Media Relations

Love might mean never having to say you’re sorry, but not when it comes to mistakes by the news media

by Tom Unger on January 17, 2016

in Career Advice,Media Relations

Your deadline is “Now!” (but you can still control the timing)

by Tom Unger on February 8, 2015

in Media Relations

The Bill Cosby crisis and what he’s doing wrong to address it

by Tom Unger on November 21, 2014

in Media Relations

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